I help in-house creative leaders unlock their teams' strategic potential by eliminating workflow chaos, improving stakeholder relations, and demonstrating clear value to leadership.
Is Your Creative Process Working Against You?
You know your team has so much more to offer than just making things look good. But without proper systems and stakeholder alignment, you'll keep fighting the same battles: proving your value, defending your budget, and watching talented people leave because they feel undervalued.
Transform Chaos Into Strategic Impact
STREAMLINED WORKFLOWS
Eliminate project chaos and create predictable processes that reduce stress and improve quality
STAKEHOLDER PARTNERSHIPS
Turn stakeholder friction into collaborative partnerships where your value is understood and respected
STRATEGIC INFLUENCE
Prove your team's business impact with metrics and messaging that leadership understands and appreciates
Jesse Krinsky
Founder and Lead Consultant
I know how frustrating it is when talented creative teams get stuck in reactive mode, constantly defending their value instead of demonstrating it.
After 20 years in creative production, I've seen too many brilliant teams burn out from chaotic workflows and stakeholder friction. That's why I created In Focus Consulting - to help creative leaders like you transform operational insanity into strategic influence.​
How We Transform Your Team in 3 Steps
1
Discover Hidden Potential
Identify workflow bottlenecks and stakeholder gaps that are limiting your team's strategic impact
2
Implement Smart Systems
Create streamlined processes and improved stakeholder dynamics that reduce friction and build respect
3
Deliver Strategic Results
Position your team as essential business partners who drive measurable growth
Why Most Creative Teams Struggle
(And How We Fix It)
Your team produces solid creative work, but are you moving the business needle? Do stakeholders and leadership understand your value?
Too often, in-house creative teams get undermined by chaotic workflows, poor communication, and no way to measure impact. You end up constantly defending your team's worth instead of demonstrating strategic value.
I've spent 20+ years helping creative leaders break this cycle. Creative teams deserve to be essential business partners, not reactive order-takers. Through my Creative Ops Compass framework, I help you transform disorganized processes into strategic influence that drives measurable business results.
Ready to start? Download my free in-house self-assessment tool or schedule a discovery call today.
Working with Jesse was a game-changer for our team. His tailored approach streamline our workflows, removed administrative headaches, and allowed our creative talent to focus the jobs they were hired to do. We saw a dramatic reduction in revision cycles and project overruns, and the team’s morale improved enormously. The transformation preserved our creative freedom while adding the structure we desperately needed.
Senior VP of Video Production, Global SaaS Provider